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Collection: As I Am

As I Am creates products specially designed for tightly coiled and curly hair, featuring rich formulas made with some of nature’s best organic ingredients.

as i am curl clarity shampoo

Type: Shampoo

As I Am Classic Curl Clarity Shampoo 237ml

Regular price £9.99
Sale price £9.99 Regular price
as i am double butter cream

Type: Styling Cream

As I Am DoubleButter Cream 227g

Regular price £11.99
Sale price £11.99 Regular price
as i am cleansing pudding
Clearance

Type: Shampoo

As I Am Cleansing Pudding 237ml

Regular price £4.99
Sale price £4.99 Regular price £9.99
kids curling gel

Type: Styling Gel

As I Am Born Curly Argan Curl Defining Jelly 240ml

Regular price £8.99
Sale price £8.99 Regular price